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 07/10/2024
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What if design meant you finished closer? How much less stress on the green would that mean?
 30/09/2024
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The ‘spring within a spring’. Srixon has another innovation to make your second shot easier. The ZX Mk II Drivers.
 17/07/2024
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He’s looking to buy results. Why wouldn’t you want to buy the results? They could be priceless.
 03/07/2024
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Some technologies are hidden. Internal to the design of the club. With the Cleveland Frontline putters the support to aim is clear and obvious. That doesn’t mean there isn’t hidden technology. Weight-forward expands the hitting area and keeps the Putter square, even on off-centre strikes.
 24/10/2023
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For those who want a short game without chunks, skulls, and thinned shots, wedges designed with a lower centre of gravity and a broader hitting zone will create real improvements in results. The Cleveland ZipCore wedge might be a solution that creates better results and more confidence in your short game.
 17/10/2023
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The technology in the face design and internal weighting of irons helps you hit golf shots that are straighter, but just as importantly travel a more consistent distance. The Srixon ZX4 irons have a ‘mainframe’ face that maximises ball speeds across the face. What difference would that make to your game?
 10/10/2023
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Would a Driver that reduces left to right spin (for right-handers) help your game off the tee? Would a Driver that helps you square the club face at impact make a difference to your game? The Srixon ZX5 might deliver you both.
 03/10/2023
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Srixon’s new Z-STAR DIVIDE golf ball gives you a completely new way to see your game.
 02/05/2023
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Each of the three new Srixon Z-STAR Golf Balls has something to offer, we just need to find out which one is the best fit for your game.
 27/03/2023
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The new Srixon Z-STAR DIAMOND gives you the most iron spin of any of the new Z-STAR Golf Balls.
 20/03/2023
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The new Srixon Z-STAR XV unlocks more driver speed and distance than ever before.
 13/03/2023
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The new Srixon Z-STAR has more spin and better feel than ever before, helping you stop it closer from around the green.
 06/03/2023
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We’ve all come to expect added spin from the latest wedges, but Cleveland has taken things a step further with their new RTX 6 ZipCore Wedges.
 27/02/2023
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Make wedge play a breeze with the right combination of grinds for you. The new Cleveland RTX 6 ZipCore Wedges.
 20/02/2023
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Added spin when you least expect it, but need it most. The new Cleveland RTX 6 ZipCore Wedges.
 13/02/2023
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Added spin when you least expect it, but need it most. The new Cleveland RTX 6 ZipCore Wedges.
 06/02/2023
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We can’t prevent wet course conditions, but with Cleveland’s new RTX 6 ZipCore Wedges, we can prevent the loss of spin that wet conditions cause.
 30/01/2023
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When your journey from tee to scoring zone is shorter, your golf experience becomes easier and more enjoyable.
 30/01/2023
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Every golf shot during a round is important, but your drive sets the tone.
 23/01/2023
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So you want the best feel you can get at impact without compromising on distance and accuracy? Then you should try the new Srixon Soft Feel Golf Ball.
 20/01/2023
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We can get you into the scoring zone in fewer shots, more often.
 09/01/2023
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Let’s make splitting the fairway a more regular experience for you.
 09/01/2023
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It’s possible to enjoy both forgiveness and workability in a single iron set with the progressive design of the new Srixon ZX Mk II Irons.
 15/11/2022
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All the distance- and power-producing magic happens at impact with Srixon’s new ZX Mk II Metalwoods.
 07/11/2022
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Milled performance without the milled price tag. The new Cleveland HB Soft Milled Putter is here.
 01/11/2022
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Mind the gaps
With the new Cleveland CBX ZipCore, we can close the gap between your wedges for more short-game joy.
 24/05/2022
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More spin? Groovy!
Find out how extra grooves means more spin and control with the new Cleveland CBX ZipCore.
 17/05/2022
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What if it is the tools that should be blamed?
 16/05/2022
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Unconditionally clutch
Come up clutch in all turf conditions with the new Cleveland CBX ZipCore Wedges.
 10/05/2022
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Forgiving to the core
The new Cleveland CBX ZipCore Wedges are familiar and forgiving.
 03/05/2022
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Some challenges for your fuller wedge shots?
 02/05/2022
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Cleveland looks
Looks and brains?
 02/05/2022
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Cleveland smarts
What's hidden?
 25/04/2022
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Cleveland design
How to swing faster, create more ball speed, and be more accurate?
 18/04/2022
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Cleveland thinking
Can we meet your different challenges?
 11/04/2022
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Iron play doesn’t have to be a struggle
It’s now easier to get the ball up and find your target thanks to the new Srixon ZX4.
 18/03/2022
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Built for women golfers
The new XXIO 12 Ladies’ Driver and Fairway are designed specifically for a woman’s golf swing, making it easier to generate faster clubhead speed and distance.
 15/02/2022
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Experience XXIO X
It’s possible to swing easy while also hitting longer and straighter drives. Experience this with the new XXIO X Driver.
 14/02/2022
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Further without faster
Swing speed is not the only thing that determines distance. The new Srixon Q-STAR Tour 4 is proof.
 01/02/2022
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Everyone can go the distance
Golfers with moderate swing speeds should also be able to enjoy longer, straighter shots off the tee and on approach. That’s where the new XXIO 12 Driver and Fairway come in.
 31/01/2022
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Transform your approach
Make those longer, tricky shots a lot easier with the new Cleveland Launcher XL HALO Fairways.
 17/01/2022
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Go Big. Go XL.
Pulling driver on the tee box should be an thrilling, joyful experience. Free yourself up and go big. Carry those fairway bunkers and have more fun with the new Cleveland Launcher XL Driver.
 05/10/2021
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A perfect 10
The tenth generation Srixon AD333 gives you even better flight with low-lofted clubs thanks to a lower compression than ever before.
 19/09/2021
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More aggressive swings
If you have a higher swing speed, you’ll love the distance and control that the new Srixon Z-STAR XV offers.
 25/02/2021
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All shots. All golfers.
Speed and distance off the tee. Spin and control around the green. The new Srixon Z-STAR is a golf ball that does it all.
 11/02/2021
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All shots. All golfers.
Speed and distance off the tee. Spin and control around the green. The new Srixon Z-STAR is a golf ball that does it all.
 11/02/2021
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Short and sweet
When your journey from tee to the scoring zone is shorter, your golf experience becomes easier and better.
 23/12/2020
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Your most important shot
Every golf shot during a round is important, but your drive sets the tone.
 16/12/2020
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Get there faster
We can get you into that scoring zone with fewer shots, more often.
 09/12/2020
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Forget false starts
Let’s make splitting the fairway a more regular experience for you.
 02/12/2020
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A great choice of weapons
The Cleveland CBX2 is one wedge weapon for your bag. There are three more.
 24/08/2020
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You’re worth it
When it comes to golf balls, there’s only one person to listen to.
 23/08/2020
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Designed to improve you
There are several innovations in the Cleveland CBX2 wedge that almost all golfers would benefit from.
 16/08/2020
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Don’t rush a good thing
While Tour Professionals might generate rocket-speed, most of us know that a good thing takes time.
 16/08/2020
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The target distance
There are different dimensions of accuracy on fuller wedge shots. Too many ignore an important dimension.
 10/08/2020
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You’re having a laugh
Some of the observations about the Srixon Z-Star golf balls make you laugh.
 09/08/2020
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Slow it down?
There are some who say that modern golf balls like the Srixon Z-Star range are too fast, too straight. Have you heard that criticism on a tee-box?
 04/08/2020
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One of our first wedge questions
When we’re looking at wedges for a golfer, we always like to see the design of their irons. How important is forgiveness to their game.
 03/08/2020
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Now the better golfer wins
For so long the improvements in technology have been aimed at the game improvement golfer. Now the better golfer wins.
 12/05/2020
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Don’t waste the benefits
However much great technology you’re about to buy, have you invested in what’s needed to translate that into more putts that drop.
 06/05/2020
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Ease and accuracy from the sand
Making it as easy as possible to exit the bunker in one shot.
The new Cleveland Smart Sole 4 Sand Wedge.
 11/03/2020
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Now slower swings can go further
You don’t need to swing faster to go further. The new Q-STAR Tour golf ball.
 27/02/2020
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Simplifying the short game
Wedge play doesn’t have to be complicated.
The new Cleveland Smart Sole 4 Wedges.
 26/02/2020
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In YOUR golf ball
what’s most important
What if one golf ball beat its competitors and many more expensive balls in every category in an independent test.
 23/07/2019
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You can all have forged
This is a great innovation in design that can change the game for every golfer.
 29/05/2019
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It’s what’s inside that put it on top
The Callaway Big Bertha has a truly unique design that provides a breakthrough performance leap for most golfers.
 11/02/2019
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A category defining iron
Introducing the Callaway Apex 19 Forged Iron. Our good ball strikers will enjoy the feel, distance and consistency they gain on approach shots.
 11/02/2019
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Long, consistent, playable
The new Callaway Apex 19 Forged Irons bring great technology to a premium forged iron. The result is startling especially in mid and long irons.
 11/02/2019
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They’re excited
There’s a lot of excitement about the 6th generation Srixon Z-STAR Golf Ball. There’s a lot of “new” and a lot of “different” in this golf ball.
 11/02/2019
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Looks great, feels great, and
Inside the sensational finish and looks, the Callaway Apex Forged irons are packed with technology in the face and head to deliver ball flight and distance
 06/02/2019
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You’ve got to be kidding
Watch as someone takes on a 230 yard par 3 with a new Big Bertha #7 iron instead of their normal hybrid. Unbelievable.
 06/02/2019
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The longest soft golf ball
The new Callaway ERC golf ball is the re-invention of how a golf ball performs with such a simple way of making sinking more putts part of that performance.
 06/02/2019
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The biggest leap forward
The 6th generation Srixon Z-STAR Golf Ball might be the biggest leap forward we’ve seen in golf ball technology because it has improved everywhere.
 03/02/2019
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Further in a Flash
How would you like to see what the largest supercomputer could do for your golf game?
 07/01/2019
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Speed in so many ways
With the new EPIC Flash Driver, Callaway has brought the possibility of artificial intelligence to your golf game.
 07/01/2019
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Faster than the speed of light
The new EPIC Flash Sub Zero will generate lightning fast ball speed and generate more power and distance to your swing. Combining the new Flash Face with the Jailbreak Technology, this will make for one of the most innovative and technologically advanced drivers in Callaway’s history.
 06/01/2019
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Lightning fast EPIC Flash
Generate effortless power and lightning fast ball speed to maximize your distance, using the most innovative and advanced technology in golf.
 06/01/2019
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Filling your gap with ease of use
The GAPR LOW, MID and HIGH are a great example of how technology is making the game easier for us.
 12/10/2018
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Premium vs. 2-pce
Should you play premium or take advantage of incredible 2-pce golf ball technology? Here’s an independent view.
 10/10/2018
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Battle of the best
Two Callaway Golf Balls that are real category leaders. Which is best for you?
 09/10/2018
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Z 585 Irons Win 2018 MyGolfSpy Most Wanted!
For the second consecutive year, Srixon has been awarded MyGolfSpy’s Most Wanted Game Improvement Iron.

Building upon the success of the Z 565 Irons, Srixon’s Z 585 Irons took home this designation from MyGolfSpy, ranking higher than most other brands. The Z 585 Irons offer a great option for players wanting more distance and forgiveness with the exceptional look and feel of a compact players iron. With this validation in back-to-back years, Srixon irons continue to be one of the best performing irons in the market.
 08/10/2018
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Watch the improvements
We think the Cleveland Golf RTX4 Wedges offer our better wedge players a step up in spin, control, playability, versatility, and the management of distance. Here’s why.
 06/09/2018
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On the money
The enhancements in the Feel Balancing Technology in the Cleveland RTX4 Wedges improves distance control.
 05/09/2018
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If one groove
doesn’t get you
The new Cleveland Golf RTX4 and your spin and control.
 04/09/2018
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If one groove
doesn’t get you
The new Cleveland Golf RTX4 and your spin and control.
 03/09/2018
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“We have lift off”

Rocket science and approach shots. They both need faster, higher, longer. The Callaway launch pad!
 31/08/2018
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How does it benefit you?
Is technology innovation, and its impact on your game, all hype?
The first of several Callaway examples.
 27/08/2018
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Weight matters

Your Putter is a precision tool that you need to use to exercise control over the ball direction and speed. So swingweight matters.
 22/07/2018

Your Putter partner and Length

Two golfers with exactly the same dimensions and setup, could require a different length Putter depending on.
 16/07/2018

The Odyssey Red Ball advantage

Watch as Hank Haney explains why setting up using the Odyssey Red Ball helps you make more putts.
 15/07/2018
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Gain an unfair advantage
Hank Haney explains how a very simple design addition can give the regular golfer a Tour Pro’s setup on the greens.
 15/07/2018
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The Odyssey Red Ball Advantage
We’ve never seen a Putter with more setup and alignment assistance for the golfer. To view our opinion of the Odyssey Red Ball Putter, click here.
 15/07/2018
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Odyssey Red Ball - Gain an unfair advantage

Shooting the lights out requires a great putting round. And that requires something very simple.
 15/07/2018
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The Red Ball improves alignment
In this video, you’ll see how the Odyssey Red Ball Putter’s unique visual aid sets you up to hit your putts down your target line. Better alignment.
 15/07/2018
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Choosing on ‘looks’ is not shallow

When we’re finding you your Putter partner for life, we know that looks matter.
 10/07/2018

Your Partner for Life

If there’s a club in your bag that should be fit to you, it’s your Putter. The match needs to be perfect.
 10/07/2018

The Jailbreak Effect
Callaway have supercharged the revolutionary ball speed technology that made EPIC the #1 Driver in 2017, and put it in all their metalwoods.
 24/06/2018
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Testing the total Distance Package
So the Callaway Rogue X is the complete distance package. Let’s see how it did in a LONG-DRIVE competition.
 17/05/2018
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The Chrome Soft
ROGUE Trip
Over 4,000 golfers tested the Callaway Chrome Soft golf ball. Five yards on every tee shot is a big improvement.
 14/05/2018
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What do they have in common?
So far, 103 tournaments have been won by someone playing Odyssey on the greens. That’s a lot, an awful lot more than any other brand. But, there’s one more thing those winners have in common that should interest everyone of our golfers.
 07/05/2018
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What if we could improve your Putting?
5 ways the new Odyssey EXO Putters gives you that opportunity.
 30/04/2018
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What makes Rogue better? Callaway explains the design
Which golfer are you? Decide which benefit is most important to you, and then watch the video.
 23/04/2018
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Irons of the Year 2018?

Whatever your ball striking skill there are three Rogue technologies that deliver more performance and feel, on the money more often.
 23/04/2018
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The new roll with Odyssey
Better roll means a Putt is more likely to stay on line. Odyssey have found a way to improve roll at the same time as improving feel and feedback.
 17/04/2018
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Improve your speed control
The amateur golfer loses more shots on a green from poor control of distance. That’s especially the case now that alignment aids on Putters have become so good. Here’s a drill to help with your speed control.
 17/04/2018
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Improvements in a
mallet with toe-hang
If you rotate the Putter through the stroke, then you need some toe-hang. But you also want aim, roll and forgiveness.
 17/04/2018
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Cleveland Face Cup
It is absurd how forgiving across the face the Cleveland Launcher HB is.
 16/04/2018
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Next generation Jailbreak
Callaway Rogue Drivers have 3 technologies that drive you further more often.
 16/04/2018
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The loft implications?
The Callaway Rogue X Irons have stronger than ever lofts. Is that good or bad for your golf game?
 09/04/2018
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The total distance package
Callaway Rogue X Irons are designed to be longer and more consistent in every way.
 09/04/2018
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Who benefits from which design innovation in the Cleveland Wedges? Great videos showing how you make magic.
 06/04/2018
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Your experience?
Which Callaway Ball?
For any experience you want from a golf ball, we have an option from Callaway. Read our advice on each.
 03/04/2018
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Superhot, super long
A softer feel, but measurably longer than other golf balls. If that will improve your experience,
 03/04/2018
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We’ll increase your spin
Your short game control requires you to be able to create high levels of greenside spin. Let’s see how much spin we can add in 5 minutes. Learn how, and book your spot.
 03/04/2018
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Master the Fairway
Epic and Rogue Fairways are so much easier to use. Make them easier still by practicing this simple drill.
 20/03/2018
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Center your ball strike
Callaway Iron face technology improves your shot making consistency. So does learning to create center contact. Here’s a simple practice drill to help.
 20/03/2018
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Jailbreaking results, literally.

A near 5 year winless streak for Phil ended with the help of Jailbreaking technology. Going Rogue can help you break out too! Now in store, book a fitting today.
 06/03/2018
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Wie Jailbreaks through
Jailbreak technology in the Callaway Rogue range aided Michelle Wie in claiming her first win in nearly 4 years. Go Rogue and break through your own barriers. Now in store!
 06/03/2018
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We’re hosting
a FACE-OFF
Book 15 minutes with us and we'll have a 'face-off'. Bring your driver. Only, you’re going Rogue.
 05/03/2018
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Quite a line-up from TaylorMade
The addition of the M3 and M4 Irons to the total TaylorMade Iron range, results in a complete and hugely innovative set of approach shot choices for our golfers.
 26/02/2018
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Can we use re-entry and launch together?

Most golfers are looking for equipment that will make the game a little easier, allowing them to experience the real joy of a good golf shot more often.
 26/02/2018
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Does technology make an impact?
If it’s correctly fitted, be surprised

The Rogue Irons from Callaway are actually the evolution of technology that has been committed to making good, consistent, ball striking easier to achieve.
 26/02/2018
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Square the Putter face
with O-Works
https://i.ytimg.com/vi/vfmndrfqpdU/hqdefault.jpg
Puting a new spin on your Putting to help you roll with the good times on the green.
 23/02/2018
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The graphene difference
https://i.ytimg.com/vi/2wv0lLCPpKk/hqdefault.jpg
The impact of Graphene on the Callaway Chrome Soft and Chrome Soft X explained in a video ‘white paper’.
 20/02/2018
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Truly unique technology
The second in a series looking at what should be important to you in your golf ball.
 20/02/2018
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The big difference. Now you decide.
We’ve simplified the analysis of this golf ball into the big differences we think the unique use of graphene makes.
 20/02/2018
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Don’t compromise
One manufacturer told you that everything wasn’t available. But that’s not true anymore.
 20/02/2018
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The performance you need
This is the first in a series of articles that highlight characteristics you should look for from your golf ball.
 19/02/2018
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However good you are, these will shock you
The new TaylorMade M3 Irons might not be compact enough for the purist, but I challenge any of you to experience the impact on your ball striking, especially measured by how straight you become.
 19/02/2018
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Short game precision in an Iron
Cleveland have brought metalwood forgiveness and distance to the Cleveland Launcher CBX Irons. They’ve also brought short game precision.
 19/02/2018
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The total distance package In Callaway’s Rogue X Irons
How do you allow the golfer to hit an Iron with longer shafts and stronger lofts, with consistency, accuracy, and green-stopping trajectory?
 19/02/2018
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The M4 D-Type designed to create a draw, not a slice
Many of our golfers will benefit not just from the Twist Face Innovation in the TaylorMade M-series Drivers, but also from the slice fighting D-Type optics.
 13/02/2018
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Are you power mad?
The TaylorMade M4 doesn’t start and end with the Twist Face Technology. It is packed with design and innovation that will drive you further.
 13/02/2018
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What makes the M3 special?
Twist Face Technology is in the M3 & M4 Drivers, so what does the M3 have that could be useful to you?
 13/02/2018
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Introducing a gamechanger to the best
Learn about TaylorMade’s Twist Face Technology through the eyes of a Tour Professional.
 13/02/2018
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And the problem is?
So what problem does straight distance in the TaylorMade M3 & M4 Drivers solve for you?
 13/02/2018
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Phil Mickelson and different ways to shape iron shots

Clear direction, and very clear visual demonstrations from Phil Mickelson that’ll have you off to the practice ground to try out some shot shaping. It’s a lot of fun.
 12/02/2018
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Four technologies
One Fairway Wood
The Rogue Fairway Wood is as big a leap as the we’ve seen in this category for a long, long time. How did that happen.
 12/02/2018
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Faster than anyone else!
Now that’s bold
If you didn’t believe us, then listen to a very interesting interview with Callaway’s Dr Alan Hocknell. Rogue is really fast. Faster than Epic. That’s unbelievable.
 12/02/2018
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Introducing
Callaway Rogue X Hybrids
These are part of the most complete distance package we can offer our golfers.
 12/02/2018
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Introducing
Callaway Rogue Hybrids
Some key technologies and a range of options allows us to integrate the Rogue Hybrids into your set.
 12/02/2018
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Knocking spin off
Callaway Rogue Sub-Zero
If you’re a better Fairway Wood player, generating good and fast ball speed, then you may need to reduce your spin rate.
 12/02/2018
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Introducing
Callaway Rogue Fairways
We think there’s a number of innovations in the Callaway Rogue Fairways that will improve our golfers Fairway Wood performance.
 12/02/2018
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Metalwood distance and forgiveness in a Iron
If you try the Launcher CBX Irons you’ll notice the distance and forgiveness in especially the mid and longer Irons.
 12/02/2018
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The Rogue Irons are here
We have the new Rogue Irons available for you to check out. How much of an improvement could we make to your ball striking?
 06/02/2018
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A new golf ball material
We now have available a new golf ball that literally contains an industry first. Graphene in a golf ball. How does that work for you?
 06/02/2018
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Rogue has arrived
They haven’t finished “breaking out”; we’ve only just gotten started to improve your tee shot performance. The Callaway Golf Rogue Drivers have arrived.
 06/02/2018
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Callaway Talks:
A new Chrome Soft

Harry Arnett from Callaway Golf with a fun introduction to the serious business of the ball that may well change your game. The new graphene-infused Chrome Soft.
 06/02/2018
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More than changing the ball.
This is different.
Dr Hocknell takes you through just how different the new Callaway Golf Chrome Soft and Chrome Soft X golf balls are. These are worth trialing.
 06/02/2018
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Launch and control :
A great partnership
The Cleveland Launcher CBX Irons tackle a number of
areas of required improvement in your approach shots.
 05/02/2018
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If you haven’t yet gone EPIC, What about going ‘Rogue’?
Callaway, the number 1 Iron brand in golf, have a full range of models to complement the Rogue family.
 05/02/2018
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Going Rogue on Callaway Talks
Watching a product release on Callaway Talks is always great fun. It’s the serious business of better golf delivered with some smiles and laughs. The Callaway Rogue metal woods are launched. Watch, and then come and chat with us about your game.
 29/01/2018
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How could you go further still?
Dr Hocknell, the rock star of equipment designers, explains how Callaway Rogue Drivers include more for you from jailbreak technology. As excited as us? Come and see us.
 29/01/2018
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Marrying jailbreak and forgiveness
Callaway has taken jailbreak technology further, you’ll go further, in the latest selection of Rogue Drivers. They’ve also added a new head design. Watch the video and then come and see us.
 29/01/2018
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A total distance package
Every inch of the club face was designed to add extra yards to the Callaway Rogue X irons. How do you leverage more speed, and yet maintain control?
 29/01/2018
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Feel and speed without compromise
For a good ball striker, the Callaway Rogue Pro Irons have a super fast face and exquisite feel and sound at impact. How was that delivered? A secret sauce.
 29/01/2018
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Nanotechnology in
Callaway Rogue Irons

Great value, great technology, great results for the regular golfer looking for a powerful combination of distance and forgiveness. Delivered without any compromise using nanotechnology.
 29/01/2018
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6 reasons to like the new Mack Daddy 4 Wedges

Callaway takes you through the 6 reasons you should come and talk to us about the new Mack Daddy 4 Wedges, if you want a sharper short game.
 15/01/2018
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The MD4 Wedge introduced to you
Roger Cleveland takes you through the new design features in the Callaway Mack Daddy 4 Wedges.
 15/01/2018
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The groove-in-groove revolution
Roger Cleveland explains how he designed 84 contact points into a Wedge. That’s way beyond the normal 16.
 15/01/2018
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The new Callaway MD4 Wedges
If you’re looking for a technology to change your short game, to increase your competitive edge, then these Callaway Mack Daddy 4 Wedges are more than just good looks.
 15/01/2018
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How much spin can you create?
This is a revolution in short game spin. How much more spin could you create on a shorter shot?
 15/01/2018
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A new spin on a short story
The new Callaway Mack Daddy 4 Wedges have 84 contacts. That’s a lot more than 16.
 15/01/2018
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Callaway Talks – The Epic Star Family
Callaway Sr. VP of R&D, Dr. Alan Hocknell, explains how the new Epic Star family delivers Epic performance and distance in an ultra-premium lightweight package.
 18/12/2017
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The highest level of performance
To develop Epic irons, we pushed ourselves in a way that they could elevate performance to the highest level we’ve ever achieved. It had to provide the absolute best combination of ball speed, distance, forgiveness, accuracy, control and feel. And to go beyond that standard, we had to be extremely meticulous, creative and committed to carefully crafting each material.
 18/12/2017
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The Callaway EPIC in 60 seconds
Callaway's resident expert Dr. Alan Hocknell, SVP of R&D, gives a brief and easy-to-understand look at the unique technologies found inside the GBB Epic drivers.
 18/12/2017
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An Epic Opportunity
We’re offering a better golf game from a range of equipment that has created new levels of forgiveness.
 18/12/2017
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Our technology of the year
Any technology that helps our golfers get off the tee more accurately, with more distance, more often, is a winner for us.
 18/12/2017
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Voted #1 & #2, what’s your vote?

Another accolade for the #1 selling Driver in the US this year. Many of our golfers would have added their vote.
 18/12/2017
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One grind or many?
Give your short-game the best chance of success. Think about your shot requirements at the different lofts.
 11/12/2017
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The right approach
If you’re a good, better, or even top-class ball striker, there are different technology solutions from Callaway Golf which will offer you subtle but different and important benefits. Add a fitting, and you’ll enjoy the best feeling in golf.
 11/12/2017
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Wise words on a comeback
Somebody, hitting it longer than ever, despite advancing years, felt that their best years could yet be ahead of them. Are yours?
 11/12/2017
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Getting back to the basics of ‘High and Straight’

Our excitement has been generated not by the technology, but rather by the initial results for golfers looking for straighter, longer, ball flight from the tee.
 06/12/2017
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Make the most of your time on the course
Tests show you get the most Spin per Rand from the AD333 Tour vs competitors
 30/11/2017
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Far away from the Fairway

Get the right fit for your golf swing, get the right technology to give you the quickest lift in performance. TaylorMade Fairways are packed with speed and forgiveness innovation.
 21/11/2017
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Callaway options from the Fairway
Get the right fit for your golf swing, get the right technology to give you the quickest lift in performance. Callaway have different solutions for different golfers.
 21/11/2017
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Adding speed; easier to control

Added speed with more control. Does the Callaway EPIC Star iron improve your approach?
 17/11/2017
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Are you looking to recover your best years?
Bringing you the best of EPIC, and adding the STAR benefits of swing speed. And speed really matters.
 17/11/2017
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Introducing your best years
If you’d like to recover distance, or your swing speed has never been quick, and you’d like extra yards on all your clubs, listen to Dr Hocknell.
 17/11/2017
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Beauty in your Approach
The best ball strikers want control over ball flight along with great feel and feedback. The Callaway Apex MB irons add consistency in spin, especially out of light rough, with smart grooves.
 08/11/2017
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The big three and more
Ask the best golfers what they want in an Iron: Great Feel and Turf interaction, and control. Callaway have added consistency and some forgiveness to the Callaway X Forged irons.
 08/11/2017
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Extra distance from a forged Iron
TaylorMade P·790 Irons are forged, and medium to compact in appearance, packing so much performance driven by a radical design.
 07/11/2017
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P·770 and better ball striking
TaylorMade P·770 Irons are forged beauties that we think we bring material improvements in ball striking consistency to our solid, good, and even better ball strikers.
 07/11/2017
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Your ball-striking improved

Four improvements we think you’ll notice in your ball-striking with the Cleveland Launcher CBX Irons.
 07/11/2017
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#1 for Number 1
What is so special that it makes Callaway Golf Irons the #1 iron in golf. A short video from the Dr.
 02/11/2017
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Callaway GBB Epic voted #1
Both Golfwrx and MyGolfSpy have voted the Callaway GBB Epic the #1 Fairway Wood. It’s also the #1 selling Fairway Wood in the US this year (as per Golf Datatech)
 02/11/2017
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Odyssey Microhinge insert technology rolls with you
Some really clever technology in the Odyssey O-Works to improve your Putting performance.
 02/11/2017
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Let’s start the ball rolling
If you want to drop more Putts, then a good roll is essential. Odyssey, and O-Works, are all about starting the ball rolling.
 02/11/2017
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Long and Straight
5 Recommendations
The new Cleveland Launch HB Driver is simple in its approach.
Longer and straighter. We think it is for 5 reasons.
 31/10/2017
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The new Launcher range
In an age where hype seems to get ahead of substance or real performance, we think we have an exciting equipment release from Cleveland that will deliver simple, better golf.
 20/10/2017
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Numbers Don’t Lie
After robot testing it’s pretty clear the Cleveland CBX wedge will help you #GetCloser to the hole
 04/10/2017
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Better scoring shot performance
We think that the Cleveland CBX Wedges have a design that will help 80%+ of our golfers hit scoring shots consistently closer.
 18/09/2017
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Insane. Maybe ‘M’ is for Monster
If you missed it, then you’ve missed the Tee shot of the century. Even the commentators were floored. Watch Dustin Johnson hit his play-off tee shot in the Northern Trust. Then look at 3 pictures that tell a huge story.
 30/08/2017
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Whatever shot shape you need or want
If we’re in an assessment with one of our golfers, and they describe their regular miss as “right of the fairway”,
then with the TaylorMade M family of Drivers we have so many options
 21/08/2017
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How many wins have you had at your club?
It is very relevant that Srixon golf balls have a lot of winners. But take some time to select your golf ball for what you consider a win.
 21/08/2017
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In search of forgiveness
The TaylorMade M2 Driver has a sunken, geocoustic sole design.
 14/08/2017
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At the core of any golf ball discussion
We don’t get asked as much as we should about your golf ball. It’s the piece of equipment you use the most.
 14/08/2017
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The beauty of adjustability in TaylorMade’s M1 Driver
With the TaylorMade M1 Driver, the ability to control ball flight breaks new ground.
 07/08/2017
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Tour performance for moderate swing speeds

If you’re a moderate swing speed golfer, you still want a golf ball to offer you performance everywhere, with no compromises.
 07/08/2017
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Challenge us. Challenge yourself
The TaylorMade M family of Drivers will help us set you up to get the best performance out of your game.
 31/07/2017
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Is there a ball with more spin per rand?
We suspect that one of the measures of great value in a golf ball is the amount of greenside spin created for the price
 31/07/2017
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Different game? Different planet?

Pin high in two, on a 675 yard Par 5! What game are these golfers playing? Are they from a different planet? Three things you can all do to get closer to their performance.
 27/06/2017
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How much added performance is available to you?
The new Srixon Z-Star and Z-Star XV have received recognition and accolades. But the real question is how much performance will either add to your game? Who benefits? Where?
 27/06/2017
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500 Wins World Wide – Now let’s bring the best out of your game.
There’s one piece of equipment directly involved in every single shot you make on the course – your golf ball. Longer off the tee. Learn how the new Srixon Z-Star and Z-Star XV will add more distance off the tee and more spin around the green. Start your journey to better.
 21/06/2017
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The EPIC Hybid and the benefit of a unique crown

Materials matter most when they manage to make golf an easier game. The EPIC Hybrid makes a material difference.
 13/06/2017
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Even more ‘firsts’ from the Number 1
You don’t get to be the #1 iron manufacturer in golf, without a commitment to innovation, design and quality. So I guess we shouldn’t have expected Callaway to stand still. There are three really important “firsts” in the new EPIC irons. Here is our take:
 13/06/2017
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Don’t allow your eyes to be fooled
Just a fraction of a degree incorrection in your aim means missed 10 foot Putts. Make it easier to align your Putter perfectly.
 12/06/2017
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Take the stress out of better Putting
The Huntington Beach Putter range from Cleveland Golf are designed to create the Tour roll, feel and precision without the premium price.
 12/06/2017
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Cleveland Golf Feel Balancing hits it closer
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Feel Balancing technology has a number of benefits, including centering the CoG in the face of the RTX-3 Wedges. That means closer wedge shots.
 09/06/2017
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Cleveland Golf RTX-3 Wedge Sole design improves impact
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Research shows that a traditional Wedge sole design loses 52% of club head speed through impact with the turf. Poor contact has a big impact on distance performance. VT sole design changes that.
 05/06/2017
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Martin Hall and the Wedge
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Simple advice that helps you get the most out of your wedge on every shot you play.
 05/06/2017
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At last: the EPIC Irons
Watch a Callaway video that introduces the new EPIC irons. Two models: one for the regular golfer with a load of “firsts”; and the second a Player’s iron with Callaway performance technology in a compact head.
 02/06/2017
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Alex Noren Victory
Alex Noren wins at the BMW PGA Championship with a GBB Epic Sub Zero driver, a Chrome Soft golf ball and an Odyssey putter.
 01/06/2017
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MyGolfSpy #1 Driver is
An independent analysis over several months has concluded that the Srixon Z565 Driver is the #1 Driver. We’re not surprised.
 18/05/2017
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Better players want the exact distance
The tightest shot dispersion of any Cleveland Wedge is created by bringing the center of gravity even closer to the face. That also has the added plus of improving feel.
 11/05/2017
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RTX-3 wizardry & control

For good and better short-game players, the Cleveland RTX-3 Tour Raw Wedges will add scorecard performance to the greenside challenge.
 09/05/2017
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What gets you up in the morning?
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We love golf just as much as you do. What will you go through in order to be #FirstOnCourse?
 05/05/2017
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It’s time for a Better Approach
Using technology to make it easier to hit better approach shots adds so much enjoyment to every round of golf. Come and see how much better your ball striking could be.
 03/05/2017
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Great looking player’s iron
In a compact, player’s iron, the Callaway Steelhead XR Pro irons, also come with playability innovation. You’ll notice an improvement in consistency and ball flight.
 02/05/2017
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Better and more consistent ball striking

The Callaway Steelhead XR irons are a good match to anyone with regular, or even better ball striking ability who wants to improve consistency, add some distance, and make mid and longer irons easier to use.
 02/05/2017
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The forged iron for us all
The Callaway Apex irons combine a soft forging with the performance and playability most of our golfers are in search of.
 02/05/2017
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Good looks and everything else
A radical design inside the club delivers everything, distance, launch, forgiveness, consistency; lots of it all, but the Callaway Bertha OS irons are also great looking clubs.
 01/05/2017
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Best ball strikers, best Iron
The Callaway Apex Pro irons offer the most exquisite forged feel, great tour looks, and some interesting performance innovations.
 01/05/2017
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Improve your short game with European Tour player Jaco van Zyl
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Would you like to learn how to pitch the ball just like European Tour player Jaco Van Zyl?

It can be as simple as changing you wedges. Schedule your short game assessment today.
 24/04/2017
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TaylorMade Spider Tour
We think that if you try out 10 – 15 mid length putts you’ll notice first the truer roll, and then the consistent line and speed.
 03/04/2017
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Can we improve alignment?
Can you make more Putts?
The Cleveland Tfi 2135 Putter solves a very common problem that causes most regular golfers to strike their Putts off-center with a face that isn’t square.
 22/03/2017
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If you could Putt like a Tour Pro
If we told you that you would notice the difference immediately, would you want to test your roll
 20/03/2017
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An EPIC 59 and an EPIC Victory
He shot a 59 in January. Won the Valspar Championship last week. Adam Hadwin is having a more than EPIC year. Let’s take a look at the driver that’s contributed to it all.
 16/03/2017
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Dustin Johnson becomes World No. 1
DJ dominated the Genesis Open at Riviera to win by 5 shots and topped the world golf rankings. Check out the Driver he used to get there.
 21/02/2017
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TaylorMade TP5 & TP5x golf balls

Tri-fast core and a dual-spin cover bringing you performance from everywhere, with your choice of feel and flight.
 20/02/2017
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Do you remember your first time?
Here's what some of TaylorMade's Tour Pros have to say about their first time... Watch here.
 16/02/2017
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The ball speed calculation that matters
When looking for extra yards manufacturers have worked with the physical constraints of your swing and the energy transferred at impact.
 13/02/2017
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Are you ready for the Bull-ring
We think we’ve uncovered what the ‘M’ stands for in the Taylormade ‘M’ series metalwoods.
 08/02/2017
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Sergio Garcia dominates from start to finish to win the Omega Dubai Desert Classic
Congrats to TaylorMade Golf staff professional Sergio Garcia, who gained the lead with an opening round of 65 and never looked back. He played a bag filled with 2017 TaylorMade equipment, among them the new M2 driver.
 07/02/2017
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